behind the scenes FW17 campaign


Known For Its Lush Green Landscapes, Breathtaking Cliffs And Historical Ruins, The Majestic Land Of Ireland Was The Perfect Muse For Soia & Kyo’s Fall + Winter 2017 Collection.

An Island Bathed In The Beauty Of Natural Elements, The Doolin In Co Clare Wraps Itself Along The Water’s Edge Giving Light To Our Fluid Silhouettes Of Dropped Shoulders And Long Hemlines. The Enchanted Cliffs Of Moher And Historical Ruins Protrude From The Lush Landscape Mirroring The Often Unexpected Shapes And Contemporary Construction Of This Seasons Collection.

The Serene Water Front Appears With Ease Inspiring New Silhouettes Of Bombers, Parkas, Puffers And Leathers. Rich Elements Give Light To Colours Of Putty, Caramel, Saddle, Army And Maroon That Evoke Rich Accents Of Ash, Truffle, Smoke And Indigo.