The jacket that takes you from day to night.
The artful craftsmanship of a timeless collection.
Owning your unique style.
Embracing yourself just as you are.
Celebrate the beauty in simplicity, celebrate the beauty in you.
Our story begins with Founder and Creative Director Ilan Elfassy. Having always wanted to start his own fashion label, in 2004 his dream became a reality with the creation of SOIA & KYO. His focus on luxurious fabrics, refined construction, effortless wear and versatile styling made SOIA & KYO a global brand, with collections that have expanded online, throughout North America and beyond. Today, SOIA & KYO’s aesthetic of “beauty is found in simplicity” has led to outerwear that caters to all product categories 12 months out of the year, making it an accessible brand for everyone.